• UltraBlack@lemmy.world
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      18 hours ago

      Besides the DMARC, SPF and DKIM stuff, try to get your domain from a hoster that will try to keep you off large spam lists. Spamhaus is a popular one of those lists.

    • IronKrill@lemmy.ca
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      1 day ago

      I recently swapped to a custom domain with PurelyMail as the backing and sometimes it doesn’t even go to spam but straight to the void. I had to add it to my work Outlook’s trusted list for it to even show up at all. Also signing up for store rewards the other day the system wouldn’t even recognise my address as valid. That said, all my emails to businesses have been responded to as normal so I have yet to have major issues.

    • Encrypt-Keeper@lemmy.world
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      2 days ago

      You need a DMARC policy, and then dkim or and spf record set up. Without these a lot of email providers will just assume your emails are spam.

      • urushitan 漆たん@kakera.kintsugi.moe
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        1 day ago

        Even then, a lot of email is reputation based on ip blocks. You can have all of those things correct and still be sent to spam if you’re using a cloud provider or the like. If you want to avoid trying to get up reputation up, your best bet is to use a reputable mail sending system like resend or smtp2go

        • Mihies@programming.dev
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          1 day ago

          Yep, the big ones (MS, Google) don’t give a shit about your self hosted e-mail server and throw all of your mail to spam. They don’t do that with replies though.